| 2026-07-31 | It'll pass! |
| 2025-10-31 | It's cool while it's hot |
| 2025-08-20 | It's all the rage |
| 2024-08-07 | It doesn't stay hot for long |
| 2024-06-29 | It won't be around for long |
| 2024-04-22 | With 49-Down, trendy eating plans |
| 2024-02-15 | This too shall pass |
| 2024-01-26 | Rubik's Cube, once |
| 2023-07-02 | It goes in and out |
| 2023-04-20 | It comes and goes |
| 2023-01-29 | Furbys or fidget spinners, e.g. |
| 2022-12-27 | Passing craze |
| 2022-11-13 | It's hot right now |
| 2022-09-29 | Everybody's doing it |
| 2022-06-18 | It's hot right now |
| 2022-05-29 | It's in, then it's out |
| 2022-05-22 | Its life span is short |
| 2022-02-24 | Flavor of the month |
| 2022-01-02 | Bottle flipping in the mid-2010s, e.g. |
| 2021-06-11 | It doesn't last long |
| 2021-06-03 | Silly Bandz or Webkinz, once |
| 2021-05-01 | 44-Downs, once |
| 2021-04-20 | Furbys or fidget spinners, once |
| 2021-03-31 | Pet rocks, once |
| 2021-03-11 | Something lacking staying power |
| 2021-02-19 | Tamagotchi, once |
| 2021-02-17 | Hula hoops or fidget spinners, once |
| 2020-05-03 | Kind of diet |
| 2020-01-21 | Pokémon Go, in the late 2010s, e.g. |
| 2019-12-13 | Fidget spinners or Furbys, once |
| 2019-10-09 | Beanie Babies, once |
| 2019-07-20 | Something everyone's doing |
| 2017-05-31 | Ice Bucket Challenge, in 2014 |
| 2017-02-27 | Flash mobs, once |
| 2016-12-23 | Man buns, e.g. |
| 2016-12-11 | Ice Bucket Challenge, for one |
| 2016-04-24 | Selfies around 2012-13, e.g. |
| 2014-08-23 | Pog or Pogs, formerly |
| 2014-06-23 | Craze |
| 2013-10-13 | Crosswords, e.g., in the 1920s |
| 2013-08-17 | In thing |
| 2013-03-27 | Latest sensation |
| 2013-03-04 | Fleeting craze |
| 2013-02-27 | It's hot, then it's not |
| 2012-11-13 | Angry Birds, e.g., in 2010 |
| 2012-11-04 | The limbo, once |
| 2012-07-15 | It comes and goes |
| 2012-06-11 | Hula-Hoops or Furbys, once |
| 2012-01-16 | It's all the rage |
| 2012-01-15 | Angry Birds, e.g. |
| 2012-01-12 | It'll pass |
| 2011-08-10 | Goldfish swallowing in the 1920s, e.g. |
| 2011-05-21 | It comes and goes |
| 2011-04-17 | Kind of diet |
| 2010-10-10 | Troll dolls or Silly Bandz |
| 2010-08-17 | Beanie Babies, once |
| 2010-06-15 | Pet rocks, once |
| 2010-03-05 | It's not hot for long |
| 2009-11-11 | Streaking, once |
| 2008-07-21 | Furbys or yo-yos, once |
| 2008-02-24 | Troll dolls, once |
| 2006-10-06 | Texas hold 'em, e.g. |
| 2006-06-20 | Craze |
| 2005-12-04 | Rage |
| 2005-05-12 | Pokémon, for one |
| 2005-03-06 | It's temporarily in |
| 2004-10-02 | Temporary excitement |
| 2004-09-23 | Furbys, once |
| 2004-07-08 | It's in one year and out the other |
| 2004-03-21 | Cabbage Patch dolls, e.g. |
| 2003-10-10 | It's in, for now |
| 2003-06-29 | Rage |
| 2002-12-17 | Furbys, once |
| 2002-09-21 | Rage |
| 2001-11-05 | Macarena or Beanie Babies, once |
| 1999-12-23 | Mood rings, once |
| 1999-12-05 | It goes in and out quickly |
| 1998-08-13 | Beanie Babies, e.g. |
| 1998-06-16 | Tattoos, currently |
| 1997-10-16 | The macarena, once |
| 1996-07-29 | Hula-Hoops, once |
| 1996-07-07 | Vogue |
| 1995-08-30 | Latest thing |
| 1995-05-15 | Mini-craze |
| 1994-08-14 | Rage |
| 1994-05-21 | It goes in one era and out the other |
| 1994-05-10 | The lambada, once |